MILANO
Moms give up just about everything for their families including, but not limited to their bladder control and abdominal muscles. So we created a campaign that reminded them—they’re more than entitled to save something for themselves.
GOLD EFFIE WINNER 2021
GOLD REGGIE AWARD WINNER FOR CREATIVE EFFECTIVENESS 2017
Sales increased by 20% since the launch of the Save something for yourself.® campaign.
